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St Helen's Caravans

Digital welcome system for a holiday park

A digital welcome platform replacing printed packs, improving communication and reducing operational overhead.

Sector
Hospitality & visitor services
Type
Platform / system
Context

A holiday park replacing printed welcome packs with a digital system guests could access directly.

St Helen's Caravans previously relied on printed welcome packs to communicate key information to arriving guests.

These were costly, time-consuming to update, and often out of date.

The goal was to replace this with a digital system that could be updated easily and accessed by guests.

St Helen's digital welcome platform
The challenge

Replacing printed guest packs with a digital system that remained easy to use and easy to maintain.

Replacing printed welcome packs

Keeping information up to date

Reducing printing and distribution costs

Making information accessible to guests

Supporting operational updates

Ensuring ease of use for all users

What we built

A digital welcome platform giving guests structured access to park information while reducing reliance on print.

Digital welcome platform accessible to guests

Guests can access welcome information through a digital system rather than relying on printed packs.

Structured content for park information and guidance

Park details and guest guidance are organised clearly so key information is easier to find and use.

CMS for updating content

Internal teams can update information directly, reducing delay and keeping content current.

Mobile-friendly access for visitors

The platform works well on guest devices, making information easier to access during a stay.

System replacing printed materials

The digital platform takes over the role previously handled by printed welcome packs.

Platform supporting ongoing updates

The structure supports continued operational updates as park information changes over time.

Guest flow

A simple route from arrival to practical guest use.

  1. Guest arrives
  2. Accesses digital welcome
  3. Finds information
  4. Uses during stay
Outcome

A digital welcome system that reduces print dependency and makes information easier to manage and access.

Reduced reliance on printed packs

The platform reduces the need to produce and distribute printed guest materials.

Easier updates to information

Changes can be made more quickly through the CMS as information evolves.

Improved guest access to key information

Guests can reach important guidance more easily during their stay.

Lower operational overhead

The digital process cuts down the effort involved in managing printed packs.

Platform supporting ongoing use

The system provides a sustainable structure for continued use and future updates.

Supporting media

Additional views from the St Helen's digital welcome platform.

St Helen's welcome platform
St Helen's welcome platform detail
St Helen's welcome platform mobile view

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